Intro
The opener. Ten to thirty seconds that tell a listener which show they're in.
For agencies
A monthly composition retainer for podcast agencies and networks. Electronic music, beats and ambient: intros, outros, stingers and beds for every client show, from one composer.
Podcast Music For Agencies.
Fixed shows a monthWritten to briefCleared for client showsNo hourly billing
If you make podcasts for clients, you need a lot of music. Every new show needs an intro. Most need an outro, a few stingers and a bed for the ad reads. That adds up fast.
Who It's For
The retainer is for podcast production agencies, podcast networks and in-house teams that run brand podcasts. You might launch two shows a month or look after twenty. Either way, you want custom podcast music without starting a new search, a new contract and a new invoice each time.
A good fit if you
Launch shows often
New client shows each quarter, each needing its own sound.
Run a network
Many shows that should feel related but not the same.
Make brand podcasts
Clients who care about how their show sounds next to their brand.
Hate chasing licences
You want one supplier and one kind of paperwork for every show.
Behind the music
Hi, I'm Luke.
I'm an experienced music producer specialising in electronic, beat-based and ambient music. I've produced intro music for brands, startups and even Google. I write every piece myself, and you deal with me directly.
What a month includes
A Full Sound Kit For Each Show.
Podcast audio branding is more than an intro. Every show gets all six of these, written to match.
Outro
A closing cue that matches the intro, so every episode ends the way it began.
Stingers
Two to five second hits for segment changes, reveals and recurring features.
Music beds
Low, steady loops that sit under talk, reads and cold opens without fighting the voice.
Ad bumpers
Short cues in and out of ad breaks, so the switch feels planned.
Alternate cuts
Short, long and instrumental versions of the intro, ready for trailers and socials.
How it works
Brief, Write, Review, Deliver.
The same four steps every time, so your team always knows what's next.
01
Send a brief
Tell us about the show, the host and the feel. Reference tracks help. So does a rough length.
02
We write it
We compose and produce every track in our studio, in the key and tempo of the show's kit.
03
You review
You and your client listen and send notes. We revise until it fits.
04
Deliver and license
You get mixed WAV files, stems where useful, and a written licence for the show.
Licensing for client work
Cleared For Your Clients' Shows.
Every piece comes with a written licence that names the show it was made for.
Your client can
- Use it on every episode, for as long as the show runs
- Publish on Spotify, Apple Podcasts, YouTube and anywhere else
- Monetise with ads, sponsorships and paid feeds
- Use it in trailers and social clips for the show
- Keep the theme as an exclusive if they ask
What stays the same
- Your client doesn't register the music with a PRO or Content ID
- The files aren't resold or shared outside the show
- Music for one show isn't moved to another without asking
- We keep the copyright unless we agree otherwise
- If a claim turns up, we help you clear it
Buying a ready-made track for a client instead? The standard licence covers client work too. See podcast music licensing for the details.
Example tiers
Priced By The Show.
Every show gets a full sound kit, written to match. Pick how many shows you need each month, and change it as your roster grows.
Starter
1 show a month
Ask for a quote
- A full sound kit for one show
- Intro, outro, beds and stingers
- One composer, one sound
- Written licence for the show
Studio
2 shows a month
Ask for a quote
- Full sound kits for two shows
- Intro, outro, beds and stingers for each
- Stems on request
- Written licence per show
Network
4 shows a month
Ask for a quote
- Full sound kits for four shows
- A sonic logo for your network
- Priority turnaround and stems
- Written licence per show
Only need one intro? Pick a ready-made intro from the store, or ask about a single custom piece.
Questions
Agency Questions, Answered.
01What styles of music do you write?
Electronic music, beats and ambient. That covers clean, modern intros, laid-back beats for chat shows and calm beds for interviews and true crime. If a show needs a full orchestra or a live band, we'll tell you straight away that we're not the right fit.
02How does a monthly retainer work?
You pick how many shows you need each month. Every show gets a full sound kit: an intro, an outro, music beds and stingers, all written to match. You send briefs whenever you like, and we deliver each kit within the month.
03Why do you charge per show and not per hour?
Because you know exactly what each show gets, and what it costs, before anything starts. There are no timesheets and no surprise invoices. If a month gets busy, we add a show.
04Can our clients use the music on monetised shows?
Yes. Every kit is licensed for the client show it was written for, on every platform, including ads, sponsorships and paid feeds. The licence doesn't expire.
05Can a client keep its intro to itself?
Yes. If a client wants its intro kept for its own show, we'll write it as an exclusive and won't license it to anyone else. Just say so in the brief.
06What if we only need one intro?
Then a single custom composition is the better fit. You can also start with a standard track from the store and come back when your roster grows.
07Do unused shows roll over?
We agree that up front. Most agencies plan a few months ahead, so the count rarely goes to waste. Ask and we'll set it out in the quote.
Running several shows?
Let's talk about your roster.
Tell us how many shows you run and what's coming up. We'll reply with a suggested plan and a quote.